About Heather Redding

Heather Redding is a part-time assistant manager, solopreneur, and writer based in Aurora, Illinois. She is also an avid reader and a tech enthusiast. When Heather is not working or writing, she enjoys her Kindle library and a hot coffee. Reach out to her on Twitter.
22 12, 2020

Strategies to Use Webinars in SaaS Startup Client Acquisition

By |2020-12-22T09:41:04+00:00December 22nd, 2020|Categories: Growth|Tags: , , , |0 Comments

Webinars are a perfect opportunity to attract, inform, and package your software as a solution to your audience’s problem. If done right, it can get the participants to sign up for years of software and take your business to great heights.

16 09, 2020

5 Actionable Tips to Boost Your Brand Reputation

By |2020-09-18T12:36:30+00:00September 16th, 2020|Categories: Content Marketing, Startup Ideas|Tags: , , |0 Comments

There’s more to creating a successful business than offering a selection of popular products at the right price. To stand out from the competition and gain customer trust, you’ll need to boost your brand reputation online too. Today’s digital customers

15 05, 2020

4 Ways Entrepreneurs can Reduce the Total Cost of Ownership

By |2021-06-24T07:12:48+00:00May 15th, 2020|Categories: Start-up Guides|Tags: |0 Comments

The total cost of business ownership can be staggering, and those costs tend to increase over time. To help improve your bottom line, you need to control your business expenses. An increase in revenue or a decrease in expenditure—no matter